6 | | NOVEMBER 2024Alan Ray Alavarta, Digital Marketing Manager, RGC Group (Uratex Philippines)STRATEGIC BALANCE FOR BRAND BUILDING AND RESULTS18Julia Lim, Senior Director of Marketing, Fairmont Singapore & Swissotel The Stamford DYNAMIC LANDSCAPE OF DIGITAL MARKETING FOR THE HOSPITALITY INDUSTRY26Lianne Mui, Director, APZ Digital & ISEA Marketing,McCormick & CompanyDIGITAL COMMERCE FOR THE END-TO-END CONSUMER EXPERIENCE28Tasya Aulia, Director of Marketing and Communications, Meliá Hotels InternationalMASTERING DIGITAL MARKETING STRATEGIES27Chris Hallisey, Head of E-commerce, AW Chang CorporationDIGITAL MARKETING PRACTICES TRENDING NOW20Peter Walter, VP of Digital Marketing, CRLBACK TO THE MARKETING FUTURE22Vincent Leung, Global Head of Digital Brand Marketing, Lenzing GroupTHE IMPERATIVE OF RESPONSIBLE AI ADOPTION FOR MARKETING LEADERS24CXO INSIGHTS
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